Jacob McMillen – The Internet’s Best Copywriting Course
Introducing The Internet’s Best Copywriting Course
- Get my proven, step-by-step system for building a freelance copywriting business from scratch and growing it to $100k in the next 12 months.
- Learn How To Write Copy That Sells
- Learn how to write exceptional copy that drives sales, excites clients, and puts money in your pocket.
- Learn How To Land High-Paying Clients
- Learn how to land great clients immediately AND build a stream of high-quality, high-paying clients that come straight to you.
- Learn How To Freelance Like A Pro
Hi, my name is Jacob McMillen, and I’m a six-figure freelance copywriter, content strategist, and writing mentor.
I made $80k net my first year as a full time freelancer, $130k the following year, and $220k the year after that. This income wasn’t from selling courses or running Facebooks ads or any other tactics that won’t be included in this course. While I added some additional revenue sources in that third year, I was able to average $15k per month solely from writing gigs.
But my success isn’t all that important. What’s important is whether or not I can help YOU succeed, and for that goal, my own journey and success simply aren’t enough.
That’s why I’ve been experimenting with ways to help writers succeed for the last three years. It’s why I’ve reviewed numerous trainings, membership groups, and resources. And it’s why every time I make a new friend doing six figures as a freelance writer, I interview them and figure out how they do it.
As a result, I’ve managed to reverse-engineer a process that will take anyone with baseline writing talent and entrepreneurial ambition to six figures and beyond.
And by anyone, I mean YOU, assuming you meet you the following criteria:
- You are already a decent writer (or better)
- You are a decent problem solver with some level of self-initiative
- You are going to invest at least 10 hours per week into your copywriting career.
If you struggle with words, writing as a career probably isn’t for you. If you get overwhelmed by any roadblock or challenge that pops up, freelancing definitely isn’t for you. And if you aren’t going to invest at least 10 hours per week into your freelance copywriting career, that’s okay, but growth is going to happen much slower and six figures won’t be attainable for a few years.
If you said yes to all three criteria, perfect!
Here’s what the course covers.
- Learn how to write exceptional copy that drives sales, excites clients, and puts money in your pocket.
- The first step to becoming a successful writer is learning how to write.
- You know this. Everyone else knows. This type of training makes up the majority of most copywriting courses.
Where most courses will give you tips, tricks, and techniques, I give a complete, exhaustive system for writing copy in three key areas:
- Website copy
- Email copy
- Blog content
These are the three most lucrative writing services you can offer online, and I take you through the process, step-by-step, of writing each type of copy within the context of offering it as a service. To PROVE how serious I am about “step by step” training, I published my lesson on website copywriting for free on my blog. Check it out here.
The other issue that most training doesn’t address is that it’s not enough to just write good copy for the end user. At the end of the day, your client is the one paying your check, NOT the end users it’s written for. I’ll show you how to involve the client in a way that gets them excited about what you are writing while also driving sales and putting money in your pocket.
Learn how to land clients immediately AND build a stream of high quality leads that come straight to you, month after month, no cold pitching or prospecting required. There are only two ways to land clients. By going out and pitching to them or by having them come to you directly.
Setting up a system that brings them to you takes time…. like 6-12 months time. Pitching brings them in NOW.
The problem I see with most freelancer training is that it only really focuses on one of these areas. Either you learn how to pitch, make some decent money now, and then three years later, you are still having to constantly pitch and barely making any more than you were at the beginning.
OR, you learn how to build a lead system, but you aren’t making any money in the short term and you burn out.
I’ll show you how to do both. With my system, you’ll be able to land clients now, AND you’ll be investing a small portion of your time each week building a channel that will eliminate your need to pitch within the next 6-12 months.
The channel I used for this was SEO. I was able to rank on the front page for stuff like “website copywriter”, “professional copywriter”, “expert copywriter”, etc. You’d be surprised at how easy this was, and the opportunity is still WIDE open, because so few copywriters understand SEO. I’ve gotten so good at it, that I’m now ranking front page for much more difficult search terms like “copywriter” (Don’t take my word for it. Go check).
If I had been teaching you this earlier in my career, I just would have taught you SEO, but I’ve learned that everyone has different strengths, and SEO isn’t for everyone. After interviewing all of my six-figure writing friends, I’ve realized there’s actually three different ways to build a six-figure recurring leads channel, and the one that works best for each person will be different.
I’ll teach you all three… step-by-step.
- Learn how to setup and launch your freelance writing business, run it like a true professional, and become a recognized, sought-after authority in your niche.
- If I’m being honest, the previous two topics are really all you need to hit six figures… but they aren’t everything that goes into being a successful freelancer, and my goal for this course is to teach you EVERYTHING you need to know.
That’s why the final topic area I cover is setting up, running, and evolving your business.
I’ll show you how to setup your business (including your brand, website, etc). I’ll show you all the key processes you need to run your business, onboard clients, and manage client relationships. And I’ll show you how to evolve your business over time to become a recognized player in your niche.
I’m not a celebrity, but people in the marketing niche know who I am. They know my friends as well. If you follow my training, within a few years, they’ll know your name too.